Berlin-based independent streaming platform HÖR has announced a new site and subscription service via their Instagram.
Launching on 17 October, the platform will start to add new and exclusive content for paid subscribers, whilst continuing to offer free access for its one million monthly viewers. The monthly subscription allows paying users to access track identification, an archive containing all broadcasts, a live comments section that is moderated and the ability to curate your own account through personal favourite tracks and sets.
As one of Berlin's more popular platforms for all forms of electronic DJs, HÖR hopes to ensure "a more sustainable revenue system by developing a fair-share model that introduces a new income stream for artists and keeps the operation up and running," according to a press statement.
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Take a look at the announcement on Instagram below.
Known for its signature bathroom-studio space in, HÖR was established in August 2019 in Kreuzberg by Tel Aviv production duo TV.OUT. The duo, who were outsiders to Berlin when they founded HÖR, built the now-iconic space by in pure DIY fashion and with very little start up funding. They grew significantly in popularity during the COVID-19 pandemic as home-bound ravers took to online outlets to stay connected to music made for dance floors.
Arun Ramanathan is Mixmag Asia’s Director. Follow him on Instagram.