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Welovethiscity parties bring a sonic slice of Africa to Asia

The 4th edition of Jiva, which means "dance or move" in Zulu, takes place in Hong Kong on May 26

  • Mixmag Asia
  • 15 May 2023
Welovethiscity parties bring a sonic slice of Africa to Asia

Making its rounds in Hong Kong is Welovethiscity; an events, media and PR start-up that’s been known to host an array of exciting musical affairs — often up to 3-4 times a week. They’ve taken the city by storm with their signature sound that primarily resonates Afro and Latin influenced house music with a love for Afrobeats, amapiano, tribal tech and beyond.

Founded by African-born-and-raised entrepreneur Declan Rhys Sidey, Welovethiscity presents the fourth round of its highly-anticipated premium nightlife series, ‘Jiva IV’. The word “jiva” comes from the Zulu language, meaning “dance or move” and becomes the perfect title for Welovethiscity’s strongest conceptual club night.

For one night only, Jiva IV will take over The Arca Hotel in the form of a rooftop pool party with a specially curated line-up of beat purveyors who will offer a sizzling soundtrack for you to cool off to.

Safe to say Welovethiscity knows what it’s doing when it comes to championing the sounds of Africa in Asia; it has partnered with Rize Records, a brand new record label dedicated to pushing the sounds of African house music and its subgenres.

Leading the way into a full-fledged Afrohouse-centric night is a line-up of the grooviest beat purveyors in town; Richie B2B Jaxi, Anil Ahuja, Arun R and Kofi BeaM. Expect to revel in the many facets of the genre; from techno infused offerings to the more instrumental or jazz-vocal driven ones, all of which possess that bold, percussive bassline to get down to.

As expected with any of its events, attendees will be able to immerse in the top-quality sound and light production of Jiva IV that will accompany them from 7pm til 2am. Also, do take note of the theme; come dressed in your best traditional African style of patterns, shapes and bright colours…with a touch of gold.

Use the promo code WELOVEMIXMAGASIA for an 8% discount for your tickets to ‘Jiva IV’, available here.

Keep in the loop with Welovethiscity’s events by joining the WhatsApp Group here or follow it on Instagram here.

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