It's that time of year again and Winter Music Conference has now announced its full list of artists, panel speakers and special events.
The 35th annual WMC will be once again taking over the Faena Forum in Miami between March 16-19 and the event that's spanned three decades shows no signs of slowing down.
This year's keynote panel is called The Art of Visual Content: How Ultra Records Built A Monster Channel and that includes Patrick Moxey, the president and founder of Ultra, Lyor Cohen, YouTube's Global Head of Music and GRAMMY-nominated dance music duo SOFI TUKKER.
Other highlight panels include UZ talking about crossing genres alongside a DJ set, Twitch will be going in-depth on how artists can build a fanbase via the platform and there will also be a special 21 Years of Defected Records talk.
Generator Miami will be the new social hub for WMC and will feature daily pool parties and network events, with artists like Junior Sanchez, Luke Solomon and Felix Da Housecat appearing.
The Signed On The Spot project will be giving budding producers the chance to be reviewed and heard by the biggest labels in the world and the winners in each category will be provided with a shopping spree courtesy of Guitar Center. As well as that, Guitar Center will host a pop-up with all the latest gear to test out and tinker with.
Mixmag readers can make the most of the event with a 20% discount code for WMC ACCESS and PLUS badges.
This includes entry to main stage panels, exhibition hall, fireside chats, Miami Music Week Oasis events and WMC's official opening party as well as entry to all ACCESS programming. Don't say we don't treat you.
Use code: MIXmagWMC20% at the checkout.
To grab passes and for more info on the event, head over to the WMC website.