Bullitt Agency and Submodified forge partnership to elevate house and techno in Asia
With Bullitt's global reach with Submodified's local expertise, the two aim to boost artist opportunities and support in the region
In a strategic move set to amplify the Asian house and techno landscape, Bullitt Agency and Submodified have announced a groundbreaking strategic partnership.
This collaboration brings together the strengths of two prominent entities in the electronic music industry to provide better opportunities and support for artists in the region.
Submodified, a subdivision of Supermodified Agency, was founded by industry experts Robb Harker and Rory Kirkham to address the growing demand for house and techno in Asia.
With a collective 35+ years of regional experience, Submodified is dedicated to providing top-notch representation and support for artists. The agency's well-established network and deep understanding of regional complexities—including visas, permits, and language barriers—ensure seamless artist management and exceptional care.
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Meanwhile, Bullitt Agency, founded in 2000, is renowned for its global impact as a premier booking agency for international DJs and producers.
With offices in Los Angeles, Barcelona, and Washington, DC, Bullitt is renowned for its unwavering commitment to excellence and a roster featuring some of the world's leading names in the electronic music circuit; Sam Paganini, Juan Atkins, Ben Klock, Voigtmann, Magda and more.
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This strategic partnership between Bullitt Agency and Submodified promises to elevate the house and techno scenes in Asia, combining Bullitt’s global influence with Submodified’s regional expertise to deliver innovative and high-quality experiences for artists and audiences across the continent.
Amira Waworuntu is Mixmag Asia’s Managing Editor, follow her on Instagram.
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