A new book diving deep into the complex world of forging a career in contemporary dance music. 'Dance Music Spaces' examines how key players in the scene employ strategic use of a “rave ethos” to amplify their acceptance within the dance community while walking the tight rope between commercial success and underground credibility.
Shining a fascinating light on the physical and virtual spaces of dance music – from clubs to social media platforms – the book highlights how various players in the scene use “authenticity, branding, and commercialism” to navigate the challenging terrain. Clubs, clubbers, and DJs are under the spotlight, with the book's author, Danielle Hidalgo, providing an in-depth study of three high profile female artists: The Blessed Madonna, Peggy Gou, and Honey Dijon. Presenting the concept of “authenticity manoeuvring,” the book suggests that the strategic use of mechanisms designed to affirm/ re-affirm the players' underground legitimacy and connection with the roots of the dance community often hides “problematic commercial practices.”
This thought-provoking read raises some interesting and challenging themes that are relevant to all of those connected to the dance industry and is sure to strike a chord with those wrestling with the often diametrically opposed forces of commercialism and artistic credibility.
Dance Music Spaces by Danielle Hidalgo is out now, you can buy it here